Business

To improve recycling this campaign asked local shops and community centres to become focal points for recycling with displays of recycling information. To enhance the campaign and encourage local businesses to participate, a ‘Bag for Life’ promotion was developed . If residents purchased goods at a local shop and produced our leaflet, shop owners would hand out the bag which contained further information about recycling.

Results

Bag for life promotional leaflet

Bag for life promotional leaflet

This recycling campaign has achieved good results with increases in recycling participation of up to 29%. Success was seen with businesses in the targeted areas acting as an intermediary point between the District Council and residents. Businesses provided display space for information on recycling and distributed information leaflets and promotional bags for life. Feedback from businesses taking part was positive.

To view pdfs of campaign materials and case studies please click on the links below:

Leaflets and Media

Please click on the following links to view individual case studies by area:

Bolton    Oldham    Stockport    Tameside

Oldham

I've recycled right reward tag

I’ve recycled right reward tag

Oldham’s Business Recycling Campaign worked alongside local businesses and community hot spots to promote recycling across Fitton Hill.

Over a 4 week period, residents were given tags to attach to their recycling bins if they believed they had recycled correctly. As a ‘thank you’, residents who had recycled correctly received a token to collect a free bag for life which were stocked in a number of local shops and community hubs. The bag for life stockists were chosen from resident feedback that identified popular places in the area; 8 businesses were selected alongside the local housing office and library. Members of staff from the businesses were trained in recycling.

To encourage residents to waste less food, the Up and Forward team also held a Love Food Hate Waste event at a local café. The free event saw residents learning how to cook healthy meals using leftover food. Both adults and children took part in cooking demonstrations then took their own recipe kit home to try it out for themselves.

Many residents have taken part in the campaign and agree that it has been good for the community.

Stockport

Recycling focused on local businessess: Bag for Life

Our recycling campaign in Reddish, Stockport, worked with local businesses to improve recycling and reduce the quantity of waste produced. The participating shops acted as recycling information points by distributing leaflets specifically designed for the area and providing guidance and assistance.

The five local businesses taking part were:

  • The Co-operative Food – 514 Gorton Road
  • Premier Store-Teem Spirits, 232Reddish Road
  • Best One, 582-584 Gorton Road
  • Papers & Cards Newsagents, 589 Gorton Road
  • The Full Monty Takeaway, 607 Gorton Road

Recycling Officers and Ambassadors attended active resident groups to promote the campaign, gain support and offer advice on recycling. Recycling Ambassadors also distributed leaflets offering residents the chance to pick up a free re-usable bag for life. The leaflets contained a reminder about what goes in what bin and instructions on how to collect the bag for life from one of the participating stores.

‘Thank You for recycling’ cards were also distributed to residents  who put their bins out on collection day with the right items inside. The card contained a link to an online survey where residents could be entered into a free prize drawer to win £50 shopping vouchers.

Tameside

The recycling campaign in Mossley worked with local shops in the area to improve recycling by providing residents with recycling information, guidance and advice. The campaign began in July 2014 and the following businesses took part:

  • Co-operative Food
  • Taylor & son family butchers
  • Bakers rolls
  • Mossley wholefoods
  • Lloyds pharmacy
  • SM newsagents

Alongside businesses the Up and Forward team engaged with students from two local schools on the importance of recycling. The two local schools were:

  • St Joseph’s RC Primary School
  • Livingstone Primary SchoolAPPLE SURVEY

Leaflets were distributed in the area in September offering residents the chance to pick up a free re-usable bag for life alongside a recycling information guide.

George Lawton hall was used as a focal point for the campaign. With it being the main attraction of Mossley town centre it became the venue for the family community event.

The campaign also set up several collection points for small electrical items from the 22nd September to the 3rd October 2014.

The collection points were:

  • George Lawton Hall
  • New Charter Hub on Waterton Lane
  • St Joseph’s RC Primary School
  • Livingstone Primary School

Bolton

Six local businesses in Johnson Fold and Doffcocker helped to spread the word of recycling amongst their customers by providing recycling information points with leaflets and guides, to help residents to recycle right.

As a thank you and to raise awareness amongst local residents, residents could also pick up a free re-usable bag for life.

As part of the project, Recycling Ambassadors from the area gave out leaflets.  The leaflet contained a reminder about what goes in each bin and also information about the bag for life offer. There was a detachable voucher which residents could take to participating businesses enabling them to receive a free bag for life with a purchase.

The six local businesses that took part were:

Quality Fish Bar – 817 Chorley Old Road
Bhojani Wines & Sprits – 16 Monserrat Road
Browns Off Licence – 387 Church Road
Sarah’s Hair – 819 Chorley Old Road
Selectavine  – 837 Moss Bank Way
Moss Bank Pharmacy – 833 Moss Bank Way